Job Title: Video Content Creator & Influencer Specialist

Location: Remote / Hybrid (United States or Costa Rica preferred, but open to global talent)

Are you a dynamic storyteller with a flair for video and a knack for engaging audiences? Peak Builders & Roofers is seeking a talented Video Content Creator & Influencer Specialist to bring our brand to life through captivating short-form videos and authentic storytelling. This role is perfect for someone who lives and breathes social media, has a strong presence, and can produce high-quality video content that truly converts.

We’re looking for a hands-on creator who can not only brainstorm engaging concepts but also film, edit, and optimize videos for maximum impact across various platforms. This content will directly support our PPC campaigns and fuel our organic social media growth.

About the Role:

You’ll be at the forefront of our video marketing efforts, creating content that showcases Peak Builders & Roofers’ expertise in roofing, remodeling, and ADU construction. This includes:

• Short-Form Video Production: Ideate, shoot, and expertly edit engaging short-form videos (e.g., Reels, TikToks, YouTube Shorts) that grab attention and drive action.
• On-Camera Presence: Confidently appear in videos, or provide compelling voice-overs, to tell our story, highlight projects, and share valuable insights.
• Engaging Storytelling: Craft narratives around our services, client testimonials, and behind-the-scenes glimpses that resonate with homeowners in San Diego County and beyond.
• Content for Campaigns: Produce high-quality video assets for paid advertising campaigns (PPC) on platforms like Facebook and Instagram, working closely with our Senior AI Marketing Ads Manager.
• Organic Social Growth: Generate content that boosts our organic reach and engagement across our social media channels (Facebook, LinkedIn, Instagram, Yelp).
• Editing Excellence: Demonstrate strong video editing skills to create polished, professional, and visually appealing content.
• Performance Focus: Understand how video content drives engagement, leads, and brand awareness.

What We’re Looking For:

• Video Production Expertise: Proven experience in shooting, editing, and producing high-quality video content for social media. A portfolio or links to your work are required.
• Social Media Savvy: Deep understanding of current social media trends, platforms, and best practices for video content.
• Engaging Personality: Comfortable being on camera or providing clear, compelling voice-overs.
• Creative & Proactive: Ability to brainstorm fresh ideas and take initiative in content creation.
• Understanding of Metrics: Familiarity with social media analytics and how video performance impacts overall marketing goals.
• Micro-Influencers Welcome: If you have a dedicated following (e.g., 50k-100k+) and a proven ability to drive engagement, we encourage you to apply. Serious influencers with larger followings are also highly encouraged.
• Adaptability: Ability to create content that caters to both direct response (PPC) and brand building (organic) objectives.
• Language Skills: English proficiency is a must. Spanish is a strong plus, especially for targeting audiences in Costa Rica or bilingual communities.

Why Peak Builders & Roofers?

You’ll be joining a trusted and growing company with an “Excellent” rating based on over 100 reviews! We are committed to quality craftsmanship and building lasting relationships with our clients. You’ll have the creative freedom to showcase our award-winning work and impact our brand’s digital presence directly.

To Apply:

Please submit your resume along with links to your video portfolio or social media channels that demonstrate your content creation and on-camera abilities.

Where to Post This Ad:

Given the remote/hybrid nature and the specific skills, here are some ideas:

1. LinkedIn (Global Reach with Targeting):
   • Primary: Post directly on LinkedIn. Use LinkedIn’s job posting features to target by skills (video editing, content creation, social media marketing), industry (construction, real estate, home services), and even companies (e.g., digital agencies, media companies).
   • Geographic Targeting: You can target “United States” and “Costa Rica” specifically, but also consider “Worldwide” to capture global talent, with a preference noted in the ad.
   • Hashtags: Use relevant hashtags like #VideoContentCreator #SocialMediaManager #InfluencerMarketing #ContentMarketing #VideoEditor #RemoteJobs #HybridJobs #SanDiego #ConstructionMarketing #MarketingJobs #CreativeJobs #TikTokMarketing #ReelsCreator
2. Specialized Freelance/Creator Platforms:
   • Upwork/Fiverr (for micro-influencers/freelancers): While this is a job ad, these platforms are where many micro-influencers and video content creators look for opportunities. You could post a “project” or a long-term contract listing.
   • Creator Economy Platforms: Look for platforms specifically designed for connecting brands with influencers and content creators (e.g., AspireIQ, CreatorIQ – though these are often for managing campaigns, some have job boards or communities).
3. Video-Specific Job Boards:
   • Websites dedicated to video production, film, and media jobs might be a good fit.
4. Social Media Groups (Facebook/LinkedIn Groups):
   • Join and post in groups for “Video Editors,” “Social Media Managers,” “Content Creators,” or “Influencers” in relevant regions (e.g., “San Diego Digital Nomads,” “Costa Rica Marketing Professionals”).

Key Takeaways for Placement:

• LinkedIn is your primary go-to. Its targeting capabilities are robust for this type of role.
• Be explicit about “Remote / Hybrid” and location preferences. This manages expectations upfront.
• Highlight the “hands-on” nature and the portfolio requirement. This is crucial for video roles.
• Emphasize the collaborative aspect with the PPC person/AI agency. This shows a modern, integrated approach.