Cookie Policy

Effective Date: January 1, 2025
Last Updated: January 15, 2025

This Cookie Policy explains how Peak Builders & Roofers, Inc. ("Peak Builders," "we," "us," or "our") uses cookies and similar tracking technologies on our website www.peakbuilderssd.com (the "Site"). This policy complies with CCPA, GDPR, and Google Ads requirements.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites remember information about your visit, making your next visit easier and the site more useful to you.

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for the Site to function properly. They enable core functionality such as security, network management, and accessibility.

2.2 Analytics Cookies

These cookies help us understand how visitors interact with our Site by collecting and reporting information anonymously.

2.3 Advertising Cookies

These cookies are used to deliver relevant advertisements and track ad campaign performance.

2.4 Performance Cookies

These cookies collect information about how you use our Site, helping us improve its performance.

3. Third-Party Cookies

We use services from third parties that may set cookies on your device:

• Google Analytics: For website analytics and reporting
• Google Ads: For advertising and remarketing
• Google Tag Manager: For tag management
• CallRail: For call tracking and analytics
• Social Media Platforms: When you interact with social media buttons

4. How We Use Cookies

We use cookies to:

• Remember your preferences and settings
• Understand how you use our Site
• Improve Site performance and user experience
• Deliver targeted advertising
• Track conversions from our advertising campaigns
• Analyze Site traffic and user behavior
• Ensure Site security

5. Legal Basis for Using Cookies

We use cookies based on:

• Consent: For non-essential cookies, we obtain your consent
• Legitimate Interests: For analytics and performance improvement
• Contract Performance: For essential cookies needed to provide services

6. Managing Cookies

6.1 Browser Settings

You can control and delete cookies through your browser settings:

• Chrome
• Firefox
• Safari
• Internet Explorer
• Opera

6.2 Opt-Out Options

You can opt-out of specific tracking:

• Google Analytics: Install the Google Analytics Opt-out Browser Add-on
• Google Ads: Visit Google Ads Settings
• Network Advertising Initiative: Visit NAI Opt-out Page
• Digital Advertising Alliance: Visit DAA Opt-out Page

7. Cookie Consent

When you first visit our Site, we will ask for your consent to use non-essential cookies. You can withdraw your consent at any time by:

• Adjusting your browser settings
• Using opt-out links provided above
• Contacting us directly

8. Impact of Disabling Cookies

If you disable cookies, some features of our Site may not function properly, including:

• Inability to save preferences
• Difficulty completing forms
• Limited functionality of interactive features
• Less personalized experience

9. Updates to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated revision date.

10. Contact Us

For questions about our use of cookies, please contact us:

This Cookie Policy is part of our Privacy Policy and should be read in conjunction with our full Privacy Policy and Terms of Service.